{"product_id":"velocity-77-dinamismo-visivo-precisione-artigianale","title":"\"Velocity 77\" – Visual dynamism, artisanal precision","description":"\u003cp\u003e \u003cspan\u003e\u003cstrong\u003eProduct material:\u003c\/strong\u003e Brown textured virgin wool body, tan \u003cstrong\u003e100% full-grain cowhide leather\u003c\/strong\u003e sleeves, breathable technical cotton lining. Black stretch knit details on the collar, cuffs, and waistband.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan\u003eA varsity jacket that blends sporty heritage and contemporary style. The embroidered \"G\" patch on the chest and the number \"77\" on the sleeve evoke speed, grit, and belonging. The contrast between textured wool and natural leather creates a structured piece, designed for streetwear capsules and narrative collections. Handcrafted to order, it is ideal for those seeking visual impact and tangible quality.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch3\u003e \u003cstrong\u003e1. Graphic patches, powerful visual identity\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n \u003cp\u003e\u003cspan\u003eThe large white \"G\" embroidered on the chest and the number \"77\" on the right sleeve transform the jacket into a visual symbol. These elements communicate energy, belonging, and style, making the piece perfect for urban storytelling and thematic capsule collections. Every detail is designed to be recognizable and memorable.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch3\u003e \u003cstrong\u003e2. Full grain leather, strength and luxury\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp\u003e \u003cspan\u003eThe 100% full-grain cowhide leather sleeves offer strength, softness, and a natural grain that improves over time. The tan tone creates an elegant contrast with the brown body, while the tailored construction ensures comfort and durability. This material adapts to the body and develops a unique patina.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch3\u003e \u003cstrong\u003e3. Technical lining, active comfort\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n \u003cp\u003e\u003cspan\u003eThe technical cotton lining ensures breathability and quick drying. The regular varsity fit allows for freedom of movement and layering, while the elasticated cuffs ensure stability. A lightweight, functional piece designed to accompany the body in any urban environment.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch3\u003e \u003cstrong\u003eProduct Specifications:\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003e\u003cstrong\u003eComposition:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eBody: 100% textured virgin wool\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eSleeves: 100% full grain cowhide leather in tan color\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eLining: 100% breathable technical cotton\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eDetails: Stretch knit on the neck, cuffs and waistband\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Regular Varsity, unisex\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e “G” and “77” patches, textured construction, elasticated cuffs and waistband\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Structured yet comfortable, suitable for layering\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch3\u003e \u003cstrong\u003eMain features:\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eBreathable and quick-drying internal technical fabric\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n \u003cp\u003e\u003cspan\u003eSporty cut with sartorial elegance\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eLightweight, comfortable and durable\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eNatural leather that improves over time\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eHigh density embroidery and thematic patches\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch3\u003e \u003cstrong\u003eProduct care:\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eWash only at specialized leather laundries\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eDo not bleach\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eStore hanging on a wide hanger to maintain shape\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eTreat the sleeves with a neutral nourishing cream every 6 months\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003ch3\u003e \u003cstrong\u003eTechnical data sheet – Artisan production:\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eThe jacket is \u003cstrong\u003ehandcrafted after the order\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eMade in \u003cstrong\u003ea European creative laboratory with attention to detail\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eProduction time: 10–15 working days\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003ePossibility of customization upon request (initials, patches, color variations)\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp\u003e \u003cspan\u003eMade in Italy, designed for exclusive capsule collections and visual storytelling\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Gomovelive","offers":[{"title":"XXS","offer_id":53625399738652,"sku":null,"price":596.0,"currency_code":"GBP","in_stock":true},{"title":"XS","offer_id":53625399771420,"sku":null,"price":596.0,"currency_code":"GBP","in_stock":true},{"title":"S","offer_id":53625399804188,"sku":null,"price":596.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":53625399836956,"sku":null,"price":596.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":53625399869724,"sku":null,"price":596.0,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":53625399902492,"sku":null,"price":596.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0863\/7936\/4636\/files\/Gomovelive_34_859626ee-054d-42b4-a8cc-715e5c0ae4d9.png?v=1767027882","url":"https:\/\/www.gomovelive.com\/en-gb\/products\/velocity-77-dinamismo-visivo-precisione-artigianale","provider":"Gomovelive","version":"1.0","type":"link"}